Shopify · E-commerce website
Irwin Expert: Shopify Development Case Study
Irwin Expert runs its online store on Shopify with the Empire theme. I worked extensively on the store's theme, building custom features and integrations to improve product visibility and the overall shopping experience.
What I worked on
- Custom Liquid, JavaScript and CSS modifications to the Shopify Empire theme
- Improved product pages and inventory messaging so customers can see stock information clearly
- Navigation and product filtering improvements to make products easier to find
- Google Merchant Center schema improvements to support product visibility in Google Shopping
- Flixmedia integration for rich manufacturer product content
- Custom storefront features built to the client's requirements
Tools & technologies
- Shopify
- Empire theme
- Liquid
- JavaScript
- CSS
- Google Merchant Center
- Flixmedia
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